Welcome to The Jiu Jitsu Mindset!

Whether you're a white belt just starting your journey or a seasoned competitor looking to level up your game, we're here to support you with premium gear that represents the warrior spirit of BJJ. Tune in to The Jiu Jitsu Mindset Podcast for in-depth conversations with top athletes and instructors, or check out our Online Kids Class—perfect for young grapplers ages 7-12 and designed to keep their attention on BJJ in between their training on the mats. Subscribe to our Submission Coffee to fuel your training sessions, and grab one of our signature tee shirts to rep the mindset on and off the mats. Don't miss out—sign up for our newsletter below to get exclusive discounts, training tips, and early access to new products delivered straight to your inbox.

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Thus far, our coffee has not been declared a Performance Enhancing Drug. However, rumors of increased submission rates among our subscribers abound!

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